JOB DESCRIPTION
KEY ACCOUNT MANAGER
ROLE DESCRIPTION
Drive profitable growth of Freestyle Libre products through the development of strategic partnerships with key accounts that build long-term and sustainable business partnerships with strategically important accounts and boost brand loyalty and advocacy.
Develop a deep understanding and relationship of all key account stakeholders and decision-makers at the executive level, develop strategy and concise engagement plans for key accounts that bring added value to the customer and Abbott.
Create and implement value creation programs that support long-term stakeholder partnerships with Abbott.
KEY RESPONSIBILITIES
Leverage business analytics and customer insights to conduct on-going analysis of growth potential throughout the territory and create a documented omnichannel engagement strategy to influence customers/stakeholders to exclusively partner with, support, invest in, Abbott products.
Understand customers’ current and future needs and innovate new ways to deliver customer value.
Be the main communications link and serve as the contact person with that customer on all issues including but not limited to contract management, invoicing, operational problems, complaints, quality of service.
Collaborate with cross-functional teams (Marketing, SFE) to plan and execute brand and account strategy at the national/regional level and improve the quality of customer insights.
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Conduct strategic negotiations with key account decision-makers and stakeholders across the territory to achieve win-win solutions that deliver unique value to key account organizations and drive long-term, profitable results for Abbott.
Outperform competition value and market share, partnership, and ecosystem enrolment to establish brands’ superiority at Key Account level.
Act in alignment with compliance and regulatory expectations
CRITICAL EXPERIENCES TO BE READY FOR THIS ROLE
Identify, map and engage key stakeholders at various levels of influence in a variety of healthcare settings.
Create and execute a key account strategy, linking successive stakeholder interactions to the overall key account plan.
Understand and leverage knowledge about decision influence groups (DIG) and networks of influence to gain access to key decision-makers in key accounts.
Leverage omnichannel insights to inform strategic and call plans and adapt activities according to emerging/real-time data and new information.
Monitor, anticipate and adapt to changes in the competitive landscape to continuously differentiate brand value and drive loyalty.
KEY COMPETENCIES
Customer-centric selling
Decisive insights
Strategic planning & agility
Omnichannel acumen
Stakeholder access & influence
Cross-functional collaboration & communication
Executional excellence
Develop self & others
- The base pay for this position is
- N/A
- In specific locations, the pay range may vary from the range posted.
JOB FAMILY
Sales Force
DIVISION
ADC Diabetes Care
LOCATION
India > Mumbai : BKC Building
ADDITIONAL LOCATIONS
WORK SHIFT
Standard
TRAVEL
Yes, 100 % of the Time
MEDICAL SURVEILLANCE
Not Applicable
SIGNIFICANT WORK ACTIVITIES
Continuous standing for prolonged periods (more than 2 consecutive hours in an 8 hour day)
