Email & CRM Channel Ownership
Manage Xometry’s email marketing program as a lifecycle engagement channel; test new channels for engagement, often in partnership with Performance Marketing team
Develop audience segmentation frameworks that reflect buyer needs, engagement levels, and platform usage
Implement and refine behavioral triggers to drive meaningful touchpoints and reduce drop-off
Collaborate with content, design, and ops teams to ensure high-quality execution
Performance & Insights
Define KPIs and own reporting for lifecycle and retention programs (e.g., open rates, CTR, conversion, repeat order rate, churn reduction, active buyers)
Build and maintain a deep understanding of customer behavior, preferences, and needs to inform marketing strategy.
Continuously test subject lines, timing, sequencing, content and creative to optimize outcomes
Translate insights into recommendations to inform product roadmap and customer-facing messaging
Cross-Functional Collaboration
Collaborate with Product to support feature adoption, in-platform engagement, customer onboarding and continuous education
Partner with Content & Engagement Marketing to ensure message alignment and cohesive campaign sequencing
Work closely with Sales and Customer Success to surface opportunities for proactive outreach and account nurturing
Coordinate with Growth and Analytics teams to develop dashboards and identify new lifecycle levers
What You'll Bring to Xometry
6+ years of experience in lifecycle, CRM, or retention marketing roles—preferably in B2B, SaaS, or marketplace environments
Hands-on experience with marketing automation and CRM platforms—HubSpot and Salesforce experience preferred
Experience implementing and optimizing marketing strategies using AI-powered tools.
Strong understanding of segmentation strategy, user behavior modeling, and trigger-based automation
Skilled in analyzing campaign performance and iterating on messaging and delivery
Proficiency in Google suite of software (Sheets, Slides, etc)
Comfortable collaborating across product, sales, content, and technical teams
Bachelor's degree in marketing, business, or related field; advance degree preferred
The estimated base salary range for new hires into this role is $000,000-000,000 annually + bonus depending on factors such as job-related skills, relevant experience, and location. We also offer a competitive benefits package, including 401(k) match, medical, dental and vision insurance; life and disability insurance; generous paid time off including vacation, sick leave, floating and fixed holidays, maternity and bonding leave; EAP, other wellbeing resources; and much more.
#LI-Hybrid
Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
For US based roles: Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
