Collaborate cross-functionally with Product, Content, and Growth Marketing to keep messaging aligned with campaign goals and brand voice
Use performance data (open rate, CTR, CVR, watch-through rate) and testing insights to refine copy for higher engagement and conversion
Contribute to campaign brainstorms and messaging strategy with a creative, test-and-learn mindset
Maintain and evolve messaging frameworks, email templates, and landing page copy blocks for reuse across campaigns
Build and use Claude Skills to speed up copy production, QA, and A/B test variant generation
Maintain a deep understanding of target audiences across both the Xometry and Thomas platforms
What You'll Bring to Xometry
4+ years of experience writing for performance marketing, lifecycle/email marketing, or growth-focused content roles
Proven track record of writing high-converting email, video script, and/or landing page copy
Strong understanding of email marketing mechanics — segmentation, sequencing, deliverability basics — and of landing page structure and conversion principles
Familiarity with performance KPIs (open rate, CTR, CVR, ROAS) and how copy drives them
Comfort and proficiency with HubSpot or a similar CRM/ESP platform, A/B testing, and AI tools
Demonstrated project management and organizational skills for managing multiple campaigns and drafts at once
Excellent English grammar, editing, and messaging skills in a B2B context
Adept at building Claude Skills (or comparable custom AI workflows/agents) to scale copy production — not just prompting, but structuring reusable skills
Preferred
Experience in manufacturing, engineering, or industrial sectors
Familiarity with Xometry's buyer personas or similar ICP-driven marketing
Experience briefing or storyboarding video scripts alongside a production or design team
Track record shipping multiple Claude Skills or AI workflows into an active production/creative pipeline
Key Competencies
Strong copywriting craft across long-form and short-form formats
Ability to simplify complex engineering concepts into a clear customer narrative
Data-driven mindset balanced with creative instinct
Fast iteration and testing mentality
Collaborative, cross-disciplinary approach
Ownership from creative brief to published send/page/video
Fluent building with Claude Skills — designs and ships reusable skills, not just prompts
Scope & Decision-Making
Owns copy execution for assigned email flows, video scripts, and landing pages across the Xometry and Thomas brands
Makes day-to-day copy and messaging decisions within brand guidelines
Collaborates on campaign and lifecycle strategy with Growth Marketing, Lifecycle Marketing, and Creative leadership
Escalates risks related to brand voice, compliance, or performance
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Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
For US based roles: Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
