About the Role
WebEngage is expanding its global partner ecosystem and is looking for a Partner Development Manager to identify, engage, and onboard new ecosystem partners — marketing agencies, system integrators (SIs), resellers, and complementary technology players — across international markets. This is a high-velocity, outbound-heavy role focused on the front end of the partner lifecycle: sourcing and signing partners, getting them contract-ready and enabled, and handing them off to the regional Partner Manager for GTM execution.
Key Responsibilities
Research and map the partner landscape (agencies, SIs, resellers, ISVs) across target international markets and build a structured outreach pipeline
Proactively engage prospective partners — cold outreach, discovery calls, and pitching WebEngage's partner program and value proposition
Qualify partners based on market reach, capability, customer overlap, and strategic fit
Coordinate contracting workflows with legal/finance to get partner agreements signed
Drive partner enablement — onboarding sessions, certification, access to sales/marketing collateral and tools
Manage initial onboarding (portal setup, deal registration process, co-marketing kickoff)
Run a structured handover to the relevant regional Partner Manager, including partner profile, agreed joint GTM plan, and early pipeline
Maintain partner pipeline and onboarding metrics in CRM/tracking tools and report on partner acquisition velocity
Show the full description
Requirements
5+ years of experience in partnerships, channel development or business development, ideally within B2B SaaS or MarTech.
A proven track record of acquiring and onboarding agencies, SIs, resellers or technology partners.
Experience building business relationships across international markets and navigating cross-border opportunities.
Strong outbound sales DNA — prospecting, pitching, negotiating and closing.
Commercial acumen and familiarity with partner agreements and contracting processes.
Confidence working across geographies, time zones and diverse stakeholder groups.
Bachelor's degree required; MBA preferred.
Nice to Have
Existing network of agency/SI/reseller contacts in target geographies (e.g., MEA, SEA, LATAM)
Familiarity with partner enablement or PRM platforms
