You should have strong editorial instincts, comfort with video and light editing workflows, sharp news and platform judgment, and a deep understanding of how to create platform-native content that drives reach without compromising editorial quality. Interest in business, politics, media, technology, and global affairs is important.
Responsibilities
Packaging & Distribution of Our Best Journalism
Work with newsroom leaders to identify the strongest moments, angles, and formats for distribution across scoops, breaking news, enterprise reporting, interviews, video, podcasts, and live journalism
Develop deep relationships with distribution platforms, with a special focus on LinkedIn, YouTube and X
Package and distribute Semafor journalism across social and digital platforms in formats optimized for each audience and channel
Write platform-native copy, headlines, captions, hooks, and framing that increase engagement and discoverability
Publish and optimize content across LinkedIn, X, Instagram, TikTok, YouTube, and emerging platforms
Video & Live Content
Support rapid-turnaround distribution from Semafor events, including clipping live mainstage conversations in real time, or editorial video
Knowledge of analytics, audience development, and platform performance trends
Interest in business, politics, media, technology, and global affairs
Work closely with video and audio producers to extend the reach and lifecycle of original content
Execute social video editing, formatting, subtitling, and platform optimization
Ability to clip, package, and publish short-form video from interviews, podcasts, newsroom shoots, and live events
Events & Promotion
Support promotional campaigns for Semafor events, franchises, and editorial launches
Coordinate social coverage plans and live posting during major convenings and newsroom moments
Help extend the reach of Semafor’s live journalism before, during, and after events
Develop and implement promotion plans for shows and big events across all platforms
Audience & Editorial Collaboration
Partner closely with the newsroom and audience teams to identify distribution opportunities and audience growth strategies
Apply editorial judgment to determine what content should travel, where it should live, and how it should be framed
Monitor performance trends, audience behavior, and platform shifts to inform publishing strategy
Maintain Semafor’s editorial standards, voice, and accuracy across all distributed content
Qualifications
3-5 years of experience in social media, audience development, digital publishing, or platform distribution
Strong editorial instincts and understanding of news judgment
Experience publishing across major social and video platforms, with a particular focus on LinkedIn, YouTube, X, and Reddit
Understanding of platform-native storytelling and audience behavior
Ability to work quickly and calmly in a fast-paced newsroom and live event environment
Strong communication and cross-functional collaboration skills
Experience covering or supporting live events
Familiarity with Premiere, CapCut, Descript, or similar editing tools
Experience working with a wide array of journalists, newsroom teams
Compensation: The salary range for this role is $100,000 - $120,000 annually based on individual candidate experience and skills.
Additional job details
Semafor offers a Flexible Paid Time Off (PTO) policy to our full-time, salaried employees who may take paid time off as-needed without a prescribed limit or defined balance.
Semafor, Inc. is an equal opportunity employer and enthusiastically encourages people from all backgrounds and experiences to apply. Semafor, Inc. will consider all applicants without regard to race, religion, color, national origin, ancestry, physical and/or mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, transgender status, age, sexual orientation, military or veteran status, or any other protected characteristic under applicable law.
