Pattern
From Pattern's careers page
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We're hiring a Product Marketing Manager to join our Product Marketing team.
Pattern (Nasdaq: PTRN) is a leader in accelerating brands on global ecommerce marketplaces, leveraging proprietary technology and AI. Utilizing more than 91 trillion data points, Pattern optimizes and automates all levers of ecommerce growth for global brands, including advertising, content management, logistics and fulfillment, pricing, forecasting and customer service, through products like 3P Accelerator, TikTok Shop, PXM, and Ad Signals. Hundreds of global brands depend on Pattern's ecommerce acceleration platform every day to drive profitable revenue growth across 70+ global marketplaces, including Amazon, Walmart.com, Target.com, eBay, Tmall, TikTok Shop, JD, and Mercado Libre. Ad Signals is Pattern's advertising technology platform, helping brands manage product-level performance across Meta, Google, Snap, TikTok, and now OpenAI's ChatGPT. Are you obsessed with data, partner success, taking action, and changing the game? If you have a whole lot of hustle and a touch of nerd, come build with us. We want you to use your skills to push one of the fastest-growing companies in the US to the top of the list. Pattern has been named one of the fastest-growing tech companies headquartered in North America by Deloitte and one of the best-led companies by Inc. We place employee experience at the center of our business model and have been recognized as one of Newsweek's Global Most Loved Workplaces®.
We're hiring a Product Marketing Manager to join our Product Marketing team. You won't just be handed a release to ship: you're the fourth seat in the product quad, alongside a Product Manager, Product Designer and Lead Developer, from the very first idea through to the moment customers are using what you built, a setup that's rare for PMM roles in the Czech market. This is a full-time role and will work a hybrid schedule, ideally based in Brno.
Sync with your dedicated Product Manager, Designer and Lead Developer on the release you're driving, often two in parallel: what shipped last week, what's next, and what could get in the way
Build the assets that take a release to market: in platform landing pages, newsletters, decks, and turning Customer Success's win stories into case studies
Join a weekly hour with Customer Success, alongside your Product Manager, to walk through what's new, train the team on it, and flag anything upstream that changes how they sell it, like a platform update from Meta
Track adoption against the quarter's goals, dig into where uptake is stalling, and take that back to product and Customer Success to unblock it
Take ownership of a specific slice of the Ad Signals product end to end, though exactly which slice is still being finalized as the wider product team resets for next year
What will I need to thrive in this role?
Real e-commerce experience: an e-commerce platform or brand, an agency running performance marketing for e-commerce clients, a B2B SaaS built for e-commerce, or a couple of years doing e-commerce or performance marketing in house. B2C e-commerce marketers are welcome too
Comfortable with ambiguity and a scope that moves. Priorities and roadmaps shift here more than they would at a company running a two year strategy, especially as Ad Signals finishes folding into Pattern, and you'll need to reorient rather than freeze when that happens
Genuinely autonomous. You go find the answer rather than waiting to be told, and you don't need someone checking in to keep moving
Prior product marketing experience helps but isn't required. We will teach you how to be a PMM if the e-commerce instinct is already there
Familiarity with ad platforms like Meta, Google, Snap, TikTok or OpenAI's ChatGPT ads is a big plus
What does high performance look like?
You show real excitement to grow into this from day one, even knowing it'll be a stretch
You already carry the e-commerce instinct the role needs, so you're applying existing pattern recognition rather than starting from zero
On the take home task, you prepare properly: you read the docs, ask sharp questions when something's missing, and it shows you did the thinking yourself rather than forwarding a ChatGPT draft
When a release's scope changes overnight, you reorient fast and keep moving instead of freezing or waiting for someone to hand you a revised plan
You go looking for adoption gaps yourself and bring product a clear read on what's not landing and why, rather than waiting to be asked
What is my potential for career growth?
You’ll learn the PMM craft with Dominika as your direct mentor and sponsor, and you’ll do it from a seat in the product quad from the first idea, which is rare for PMM roles in the Czech market.
You start by owning one slice of the Ad Signals product end to end, from positioning through to adoption. The product surface is wide enough that we needed two PMMs to cover it, so if you want more, there is room for your scope to grow as you prove you can run it.
As Ad Signals folds into Pattern and pushes into the US, you’ll work more with US colleagues and Pattern’s wider product teams. You’ll see how a global company launches products, not just how we do it in Brno.
Priorities and scope here shift more than at a company running a two-year plan. For someone who enjoys that, it’s a chance to shape how product marketing works for Ad Signals rather than inherit a finished playbook.
What does success look like in the first 30, 60, 90 days?
First 30 days: you're building real knowledge of your product scope. The team should feel your energy and see you getting to know the product fast
By 60 days: you're hands on with your first release, not just watching it happen
By 90 days: you're operating on your own. Our team is covering this scope in one person right now, so the first two months will be a real push, with the expectation that you're a fully independent, integral part of the team by month three
What is the team like?
You'll report to Dominika Rakyta, who'll also be your direct mentor and sponsor. Day to day you'll sit inside your assigned quad with a dedicated Product Manager, Product Designer and Lead Developer. Adam, our CPO and colleagues from the product team will also help ramp you up on product knowledge and the roadmap early on. Sounds great! What’s the company culture? We are looking for individuals who are:
Game Changers: A game changer is someone who looks at problems with an open mind and shares new ideas with team members, regularly reassesses existing plans and attaches a realistic timeline to goals, makes profitable, productive, and innovative contributions, and actively pursues improvements to Pattern’s processes and outcomes.
Data Fanatics: A data fanatic is someone who recognizes problems and seeks to understand them through data, draws unbiased conclusions based on data that lead to actionable solutions, and continues to track the effects of the solutions using data.
Partner Obsessed: An individual who is partner obsessed clearly explains the status of projects to partners and relies on constructive feedback, actively listens to partner’s expectations, and delivers results that exceed them, prioritizes the needs of your partners, and takes the time to create a personable experience for those interacting with Pattern.
Team of Doers: Someone who is a part of a team of doers uplifts team members and recognizes their specific contributions, takes initiative to help in any circumstance, actively contributes to supporting improvements, and holds themselves accountable to the team as well as to partners. What is the hiring process? Initial phone interview with Pattern's talent acquisition team
A short take home task, early in the process, so you can show us how you think and work
A final round with the team
An in depth conversation about your career history and experience
Professional reference checks
Executive review
Provide insights on how you can add value and be the best addition to the team
Focus on mentioning how you would be partner-obsessed at Pattern
Share experience on any side projects related to data and analytics
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