Key Responsibilities
Product Analytics & Insights
Analyze product performance, user behavior, and business metrics to identify trends and improvement opportunities.
Monitor and track key product KPIs and support data-driven decision-making.
Perform funnel, retention, cohort, and conversion analysis to measure feature effectiveness.
Dashboarding & Reporting
Develop and maintain dashboards and reports to monitor product performance.
Generate insights and presentations for stakeholders and leadership teams.
Ensure accuracy and consistency of product metrics.
Market Research & Customer Insights
Conduct market and competitor research to understand customer needs and industry trends.
Gather and interpret customer feedback from surveys, support tickets, and user research.
Identify customer pain points and recommend product enhancements.
Product Development Support
Collaborate with Product Managers, Engineering, Design, and Business teams throughout the product lifecycle.
Support requirement gathering, user story creation, and feature documentation.
Participate in sprint planning and product discussions.
Assist in User Acceptance Testing (UAT) to ensure product quality and business alignment.
Reporting & Process Management
Maintain product documentation, analytics definitions, and reporting frameworks.
Support roadmap planning by providing data-backed recommendations.
Ensure standardization of reporting and analytics processes.
Qualifications
Bachelor's degree in Engineering, Computer Science, Statistics, Economics, Business Administration, or a related field.
Master's degree or MBA is an added advantage.
2–4 years of experience in Product Analytics, Business Analytics, or a similar role.
Experience in FinTech, Lending, Payments, SaaS, or Consumer Internet products will be preferred.
Required Skills
Analytics & Data
Strong proficiency in SQL and Advanced Excel.
Experience with BI tools such as Tableau, Power BI, Looker, or Metabase.
Understanding of product metrics, funnel analysis, cohort analysis, and A/B testing.
Product & Tools
Hands-on experience with Jira and Confluence.
Familiarity with product analytics tools such as Google Analytics, Mixpanel, Amplitude, or Clevertap.
Understanding of Agile methodologies and Software Development Life Cycle (SDLC).
Core Competencies
Strong analytical and problem-solving skills.
Excellent written and verbal communication skills.
Ability to collaborate effectively with cross-functional teams.
Strong attention to detail and organizational skills.
Preferred Skills
Experience in FinTech, Lending, or Payments domain.
Exposure to Python or data visualization tools is an added advantage.
Understanding of customer lifecycle metrics and experimentation frameworks.
Behavioral Competencies
Curiosity and passion for learning.
Data-driven decision-making mindset.
Strong ownership and accountability.
Critical thinking and problem-solving ability.
Ability to thrive in a fast-paced and collaborative environment.
