The purpose of this role is to deliver regular reporting for Digital Marketing channels and campaigns, as well as audience, attribution and CRO (conversion rate optimisation) analysis.
Job Description
Job Title: Graduate Trainee - Online Reputation Management
Traineeship Tenure: 6 months (with the possibility of securing a full-time role post completion, based on performance)
Location: Mumbai
Working Mode: 5 days working, from office (On-site)
Key Responsibilities
Monitor and review user comments, suggestions, feedback, and complaints across social media handles and digital platforms, both manually and through ORM tools.
Respond promptly to negative comments and complaints within defined turnaround time to ensure a positive user experience.
Build brand awareness by addressing user queries and maintaining a positive online perception.
Acknowledge compliments and highlight positive feedback on brand social media pages and utilize social listening tools effectively for monitoring and response management.
Categorize data and prepare daily, weekly, and monthly ORM performance reports.
Analyze audience feedback and provide insights to help improve brand positioning and customer experience.
Qualifications Required
Graduate or UGC-approved Diploma holder in Mass Media, Marketing
Communication, Advertising, or related fields.
Certification in Digital Media, SEO, SEM, or E-commerce will be an added advantage.
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Location
India - Maharashtra- Mumbai - Andheri East - The Square - Level 8
Brand
Dentsu Creative
Time Type
Part time
Contract Type
Consultant