Measurement & Analytics
Strong expertise in digital measurement, tracking, analytics, and customer journey analysis, including platforms such as:
GA4 and/or Adobe Analytics (pré)
Google Tag Manager, Adobe Launch (pré), or similar solutions
Experimentation and optimisation platforms
You can quickly assess whether an organisation is measuring the right things and whether its data can be trusted.
Data & Technology
Strong understanding of modern data ecosystems, including
Data modelling, integration, governance, and quality
Microsoft Fabric, Databricks, Snowflake, BigQuery, or similar platforms
Customer Data Platforms and marketing technology ecosystems
You understand how to establish scalable data foundations that enable analytics, decisioning, personalisation, and AI.
Consulting & Advisory
You build trust quickly, simplify complexity, and connect technology decisions to business outcomes.
You are comfortable working with both senior executives and technical specialists, translating challenges into practical, actionable solutions.
What success looks like
You are the person clients call when they need clarity, confidence, and direction.
You help them answer four critical questions
Are we creating enough value from our data?
Do we have the right foundations for analytics, decisioning, personalisation, and AI?
Where should we invest to create the greatest business impact?
What is the most practical path forward?
Most importantly, you help clients build scalable measurement capabilities and data architectures that turn data into better decisions, more relevant customer experiences, and measurable business growth.
Clients trust your advice because it is grounded in real-world experience and focused on outcomes, not theory.
Where You’ll Work
You’ll join a talented, diverse team of professionals in our Amsterdam or Rotterdam office and work closely with our client’s teams. At Merkle, we are curious problem-solvers who thrive on collaboration, creativity, and making the impossible possible. We value initiative, celebrate individuality, and never forget to have fun along the way.
About Merkle
Merkle is a leading data-driven customer experience management (CXM) company, delivering personalized experiences across platforms and devices for top global brands. With deep expertise in data, technology, and analytics, Merkle helps clients unlock powerful consumer insights and build hyper-personalized experiences.
As part of the dentsu network, Merkle operates in 145 markets with over 65,000 employees worldwide. In the Netherlands, our 150+ experts work with clients like Albert Heijn, Vattenfall, Odido, and VodafoneZiggo. We’re proud partners of Google, Adobe, Salesforce, and Selligent.
Diversity and Inclusion
At dentsu, we believe in the power of diversity. We welcome all applications regardless of age, disability, gender identity, marital status, pregnancy, race, colour, nationality, religion, sex, or sexual orientation.
Contact
We look forward to receiving your application for any questions, please contact the TA in charge of this role: David Ryall, Senior Talent Acquisition Partner, EMEA, NE. #LI-MERKLE #LI-Hybrid #LI-DR2
Location
Rotterdam
Brand
Merkle
Time Type
Full time
Contract Type
Permanent
