Maintain accurate project timelines, activation schedules, and deliverable tracking to ensure timely fulfillment of contractual obligations and high-quality execution.
Collaborate with sales and marketing teams to brainstorm, develop, and pitch creative NIL campaign concepts that align with partner objectives and drive measurable engagement.
Support sales strategic planning by contributing to partner ideation, recaps, performance reviews, and renewal discussions.
Guide Coordinators or game day staff during NIL activation or planning cycles.
Identify opportunities to improve NIL activation processes and operational efficiency.
Represent the property in select meetings, planning sessions, and game day operations.
Minimum Qualifications
4+ years of experience in sponsorship activation, NIL partnerships, influencer marketing, account management, or event marketing—preferably in sports or entertainment.
Proven success managing partners or projects independently with accountability for timely outcomes.
Strong organizational, project management, and communication skills.
Ability to work cross-functionally and build relationships with a wide range of internal and external stakeholders.
Familiarity with interpreting contracts and understanding sponsorship assets across digital and traditional channels.
Proficiency in Microsoft Office and other planning or CRM tools.
Availability to work evenings and weekends for game day or event support.
Preferred Qualifications
Bachelor’s degree in marketing, communications, sports management, or a related field
Experience managing multiple sponsorship or brand partnership accounts simultaneously
Strong understanding of the collegiate athletics landscape, multimedia rights, and the evolving NIL ecosystem
Understanding digital and social media best practices within NIL and influencer marketing
Experience developing or supporting content strategies for social media, with a clear sense of what drives engagement across different platforms
Familiarity with creative production elements such as graphic design, motion graphics, photography, and social storytelling
Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.
Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.
