Sales Channel Development
Identify and establish effective sales channels to support the customer base with the assigned products and relevant applications.
Create targeted marketing strategies to promote product offerings within these channels, focusing on maximizing reach and effectiveness.
Design and implement territory-specific sales plans that align with the divisional distribution strategy, focusing on both acquiring new accounts and nurturing key existing ones.
Analyze territory performance metrics and adjust strategies accordingly to optimize sales results, ensuring alignment with overall company goals.
Collaborate with the marketing team to develop promotional materials and campaigns that support sales efforts within designated territories.
Customer Engagement
Maintain a high level of responsiveness to customer inquiries, ensuring prompt and effective communication that addresses client needs and questions.
Utilize customer relationship management (CRM) tools to track interactions and follow-ups, ensuring that all customer engagements are documented and actionable.
Conduct regular site visits and outreach efforts to build rapport with industrial contractors and facility managers, assessing their specific needs and preferences regarding products.
Foster long-term relationships with customers by providing exceptional service and support, ensuring they view Graco as a trusted partner.
Market Development
Collaborate with internal teams to design and implement innovative distribution programs that enhance market presence and increase sales effectiveness in the assigned channels.
Analyze the effectiveness of existing programs and make recommendations for enhancements based on market feedback and performance data.
Monitor industry trends and competitor activity, providing insights and feedback to sales and marketing management.
Provide regular updates and detailed reports to sales and marketing management, highlighting key insights that can inform strategic decision-making.
Product Launch and Supplier Relations
Act as the primary liaison between customers and Graco to optimize new product launches and drive sales for both new and existing products.
Implement training sessions for sales staff and channel partners to equip them with the necessary knowledge and tools for effectively promoting new products.
Establish partnerships and agreements with material suppliers to support sales and distribution efforts.
Training and Equipment Management
Manage training and demo equipment accounts per corporate standards.
What You Will Bring to Graco
Bachelor’s degree in business, engineering, marketing, a technical field, or equivalent experience.
3+ years of sales experience, ideally in mechanical product sales through distribution channels.
Proficiency in written, verbal, and presentation skills, with the ability to convey technical information clearly and effectively.
Demonstrated mechanical aptitude to understand and communicate product specifications and applications.
Ability to work effectively with minimal supervision, adapting to a variety of end-user needs and dynamics.
Skilled in managing distribution channels, ensuring effective partnerships and support.
Willingness to travel at least 50% as required to meet customer and business needs.
Valid Driver’s License and ability to maintain insurability with Graco’s chosen Fleet Insurer.
Accelerators
Global industrial manufacturing experience and knowledge.
MBA or Master’s degree preferred.
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Applicants must be legally authorized to work in the United States on a permanent and unrestricted basis. This position is not eligible for immigration sponsorship now or in the future (e.g., H-1B, TN, E-3, O-1, L-1, or employment-based permanent residence sponsorship). Candidates working under temporary employment authorization, including F-1 OPT, STEM OPT, CPT, or similar programs, are not eligible for this position.
At Graco, you truly make a difference. Your unique talents contribute to our organizational growth and future. Not only do you make a difference, but Graco’s culture empowers employees to create their own career path. Whether you choose to advance within your current department or explore new opportunities in different divisions, you have the ability to build your future. Our managers are here to provide support and guidance as you continue to grow within your career.
Graco has excellent opportunities available to individuals who want to be part of a fast-moving, growing company that is committed to quality, innovation and solving fluid handling problems for our customers. Graco is proud to be named a Best Place to Work by Fortune Magazine in 2016, 2018, 2019, 2021 & 2022. Graco offers attractive compensation, benefits and career development opportunities. Graco’s comprehensive benefits include medical, dental, stock purchase plan, 401(k), tuition reimbursement and more.
Our company uses E-Verify to confirm the employment and eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit www.dhs.gov/E-Verify.
The base pay range for this position is listed below, exclusive of fringe benefits or other compensation. If you are hired, your final base hourly rate will be determined based on factors such as geographic location, skills, competencies, education, and/or experience. In addition to those factors, we will also consider internal equity of our current employees. Please keep in mind that the range provided is the full base salary range for the role. Hiring at or near the maximum of the range would not be typical to allow for future and continued salary growth. $64,600.00 - $113,100.00
