Achieve listing and distribution targets for all General Mills new products.
Increase display vehicles to drive impulse purchases and increase household penetration and sales overall
Experience leading joint business planning, customer negotiations, promotion building, trade funding, forecast accuracy, and post-promotion evaluation.
2. Plans both Externally & Internally
Work closely with Internal and External partners to understand & educate on customer strategies, priorities, tactics, and policies.
Aligns analytics, customer strategy and trade strategies to build an annual merchandising plan for their customers/categories.
Understands portfolio & brand strategies, how they impact the customer and ultimately the consumer
Partner with Marketing, Finance, Supply Chain, Category and Insights, pricing and revenue-management teams, and national retail teams to maximize in-store presence, consumer impact, inventory availability, and profitable growth.
3. Manages from Sell-In to Execution
Lead event execution from initial opportunity through to final event (participating items, consumer/customer offer, tribute feedback, POS execution, display confirmation, retail feedback)
Completes requirements for assigned account(s) i.e., deal sheets, promotional executions, customer presentation decks and associated trade clearing.
Advocates for their customer to achieve best-in-class execution of General Mills innovation, limited time offers, on pack offers, and key strategies driving growth
Establishes and communicates retail sales team objectives & priorities.
4. Demonstrates unquestionable integrity by
Adhering to all company policies and procedures
Building trust at all levels
MINIMUM QUALIFICATIONS
Bachelor’s degree (preferably in business)
3+ years of customer-facing experience in consumer packaged goods (CPG), grocery, retail, key account management, customer development, retail buying, distributor management, or a related commercial role.
Experience with Nielsen, customer data/portals, and proficient in excel
Strong story teller, can turn insights into actionable conclusions and next steps with the customer
Experience with promotions, trade investment, merchandising, forecasting, financial analysis, or customer-specific business planning.
Organized and strong at prioritization
ADDITIONAL CONSIDERATIONS
International relocation or international remote working arrangements (outside of the US) will not be considered.
Applicants for this position must be currently authorized to work in Canada on a full-time basis. General Mills will not sponsor applicants for this position for work visas.
The posting for this position is to fill an existing vacancy within the organization.
The salary range for this position is $98,500 - $147,850 / Annually. At General Mills we strive for each employee's pay at any point in their career to reflect their experiences, performance, and skills for their current role. The salary range for this role represents the numerous factors considered in the hiring decisions including, but not limited to, education, skills, work experience, certifications, etc. As such, pay for the successful candidate(s) could fall anywhere within the stated range. Beyond base salary, General Mills offers a competitive Total Rewards package focusing on your overall well-being. We are proud to offer a foundation of health benefits, financial wellbeing, time off programs, wellbeing support and perks. You may also be eligible to participate in an annual incentive program. An incentive award, if any, depends on various factors, including, individual and organizational performance.
The salary range for this position is
$98,500 - $147,900 Annual

 At General Mills we strive for each employee's pay at any point in their career to reflect their experiences, performance, and skills for their current role. The salary range for this role represents the numerous factors considered in the hiring decisions including, but not limited to expertise, skills, and relevant work experience. As such, pay for the successful candidate(s) could fall anywhere within the stated range.
- Beyond base salary, General Mills offers a competitive and comprehensive benefits package.
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- ELIGIBILITY
Applicants must meet minimum age qualifications in the country in which the job is located.