Specific Responsibilities
External facing responsibilities
Identify Client’s business issues and form hypotheses and solutions on how marketing technology and data strategies can help
Assess impact of marketplace evolution on current data and technology setup and create detailed report of projects to execute (SWOP)
Develop solutions to business challenges leveraging integrated data and technology solutions
Create roadmap of projects to solve for business challenges and keep clients ahead in the data and technology space
Develop and maintain project plans, ensuring proper and timely completion of all critical tasks and delivery against client and agency needs
Develop and maintain client relationships in the data and technology space
Internal facing responsibilities
Ownership & evangelization of D&T Solutions Test & Learn Roadmap
Integration into holistic Learning Agenda based on key business outcomes for the brand
Written & live presentations for POVs & Thought Leadership on Tech, Data and Orchestration of Business Priorities
Required Skills
Industry Knowledge in marketing analytics and data (1st and 3rd party data solutions, data lakes, data clean rooms, aggregated and user level data, onboarding)
Advanced knowledge in the latest privacy regulation updates and current challenges, security evaluations, etc.
Understanding of signal transformation (cookie deprecation, ID graphs, etc)
Strong proficiency in latest developments and offerings from data sources/partners
Applicable knowledge in 1P data use cases and solutions
Expert-level consulting skills with high profile clients
Advanced in assessments and improvement of processes
Excellent presentation and communication skills; experienced in managing a team
Education and Experience
A university degree and 11+ years of data and analytics experience in advertising, management consulting, marketing or digital consulting
Knowledge of agency-side media campaign planning and execution process is desirable, but not required
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- $120,000 - $230,000
To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
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