Analyse results at multiple levels - including channel, campaign, audience, market and time period - to understand performance trends and the factors contributing to changes in results.
Identify connections between changes in media activity, investment, targeting, creative or market conditions and changes in performance, translating findings into practical recommendations.
Support budget tracking and optimisation recommendations, working with the Director and activation teams on appropriate actions.
Reporting & Client Management
Take responsibility for the preparation, coordination and quality of weekly and monthly performance reporting, ensuring inputs are accurate, consistent and delivered on time.
Run regular weekly and monthly performance reporting calls with day-to-day client stakeholders, clearly explaining results, key drivers, actions and next steps.
Bring together data and insights from multiple sources to create a clear performance story, highlighting what has changed, why it may have changed and where further action or analysis is required.
Present findings and recommendations confidently, responding to client questions and following through on agreed actions.
Required Skills & Experience
Proven experience in performance and digital media, including campaign planning, execution, optimisation and reporting.
Strong analytical skills and confidence working with performance data to identify trends, connections and actionable insights.Experience producing performance reports and presenting results to day-to-day client stakeholders.Good project management and organisational skills, with the ability to coordinate multiple stakeholders, markets and deadlines.
Experience working across multiple digital channels and collaborating with channel specialists.
Experience in regional and/or global market coordination is desirable.
Strong Microsoft Excel skills, including PivotTables, advanced formulas and formatting, and confident PowerPoint skills.
Strong communication skills and the ability to build effective day-to-day client and partner relationships.undefined



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