Optimize bidding strategies across paid search, social, and display channels
A/B test creative, messaging, and targeting approaches
Manage campaign budgets and ensure efficient spending
Team Leadership
Mentor and supervise junior team members and coordinators
Assign tasks and manage workflow within the performance team
Provide guidance on best practices and campaign optimization techniques
Conduct performance reviews and provide constructive feedback
Client Management
Serve as key client contact for performance marketing initiatives
Present campaign insights, recommendations, and results to clients
Address client concerns and implement requested optimizations
Build and maintain strong client relationships
Analytics & Reporting
Create comprehensive performance reports and dashboards
Analyze data to identify trends, patterns, and optimization opportunities
Present findings and strategic recommendations to stakeholders
Implement tracking and measurement frameworks
Cross-Functional Collaboration
Work with creative, media planning, and account teams
Coordinate with analytics and data teams for insights
Participate in new business pitches and proposals
Share performance insights to inform broader agency strategies
REQUIRED QUALIFICATIONS
6+ years of experience in performance marketing, digital advertising, or related roles
2+ years of experience managing or leading a team in a media agency or marketing environment
Demonstrated expertise across at least two digital channels (Search, Social, Programmatic)
Strong analytical skills with proficiency in data interpretation and reporting
Deep knowledge of campaign strategy, setup and hands-on optimization experience with leading digital marketing platforms (including Google Ads/SA360/DV360, Amazon, Meta, TikTok)
Familiarity with ad operations and relevant platforms (CM360)
Experience managing $500K+ budgets with measurable ROI
Excellent communication and presentation skills with ability to influence stakeholders
Strong project management and organizational skills
Proficiency with analytics tools (GA4, Adobe Analytics, or similar)
DESIRED SKILLS & EXPERIENCE
Strategic & Analytical
Advanced data analysis and insight extraction capabilities
Ability to develop integrated multi-channel strategies
Financial acumen and budget optimization expertise
Understanding of marketing attribution models and measurement frameworks
Knowledge of industry verticals (e-commerce, B2B, financial services, healthcare, etc.)
Knowledge of how performance marketing integrates with broader initiatives
Technical & Tools
Proficiency with dashboard and visualization tools (Tableau, Power BI)
Advanced Excel/data management skills
Familiarity with marketing automation and CRM systems
Experience with APIs and data integration for reporting
Leadership & Communication
Proven ability to mentor and develop high-performing teams
Consultative approach to client partnerships
Executive presentation and storytelling capabilities
Experience with new business development and pitch preparation
Track record of building long-term client relationships
Personal Attributes
Results-oriented with strong attention to detail
Proactive mindset with ability to anticipate opportunities and challenges
Adaptability and comfort operating in fast-paced environment
Intellectual curiosity and commitment to continuous learning
Strong work ethic and collaborative team approach
This is an active vacancy. We are currently hiring for this role and reviewing applications on an ongoing basis.
Expected Salary: $80,000 - $85,000
Omnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities. In addition, Omnicom Media provides rewarding offerings such as:
Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
A flexible hybrid work model that works for you.
A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
A chance to be part of and grow within a global network of agencies.
The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.
Omnicom is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to canadatalent@mbww.com
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- Toronto: CAD 80,000.00 - CAD 85,000.00
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/
