JOB DESCRIPTION
Administrative & Departmental Development
Works with Senior Data Management leadership and executive team to establish agency-level standard Data Management practices and thought leadership. Oversees application of such standards across all PHD accounts
Participates in business pitches. Serves as the subject matter expert on data Management and business intelligence topics and their potential applications to address client business needs
Writes client statement of work (SOW) and/or service-line agreements (SLA) during contract negotiations, re-negotiations and/or renewals
Works with PHD finance, OMG and Annalect India leadership to establish resource rate cards, platform costs and various business engagement requirements
Staffing accounts according to client business requirements and anticipates future needs. Interviews and hires new employees
Serves as the escalation contact to address critical business issues and have tough conversations with internal teams and clients. Supports development of short-term plans to prioritize needs and resolve urgent issues
Constantly analyze employee time utilization to minimize over-burns and ensure employee hours are properly scoped to the right projects
Periodically evaluates and re-evaluates new and existing business intelligence tools/platforms to ensure they meet the changing requirements of media data and organizational best practices
Data Management & Strategy
Establishes departmental data strategy and data solutions. Defines standards and best practices for data ingestion, data harmonization, data storage, data governance and dashboard visualization
Acts as the subject matter expert for projects relating to data quality and business rules. Demands best practices are being followed by onshore and offshore data teams amongst all projects
Collaborate with Media/Ad Ops to establish agency taxonomy naming convention standards, adoption strategy and execution workflow. Actively promote the use of technology to standardize taxonomy creation and implementation
Leads and manage cross-functional and cross-organizational teams to understand complex data issues involving multiple systems, establish priorities, develop improvement plans, allocate resources, and implement solutions
Works with and promotes the adoption of new and existing in-house media Data Management tools and processes
Keeps up to date on digital Management - buy changes, creative specifications, etc.
Data Governance & Documentation
Leads the development of a comprehensive departmental data management and integrity program, including being accountable on cross-account adoption of a coordinated governance process
Provides consultation for junior employees to ensure industry data standards are appropriately utilized and leveraged to drive data quality and compliance and to ensure impact is minimized, mitigated appropriately
Drives cross-discipline documentation process and create standardization for validating the implementation, optimization, and reconciliation of all campaign data
Oversees documentation of processes, workflows, and technical implementations of any project. Proactively identifies, proposes, and generates targeted solutions for data quality issues and operational inefficiencies
People & Project Management
Supervise Directors and Managers to perform data operations, data quality assurance and client management tasks. Provides guidance to team members and nurtures/promotes team environment
Accountable for growth of direct reports. Tailor client-, agency- and personal goals to develop and emphasize strengths of each direct report
Acts as liaison between internal team leads, onshore and offshore data operations teams to improve the collaboration process for validating the implementation, optimization, and reconciliation of all campaign data
Fosters positive relationships and works with internal teams (Client Business Lead, Strategy, Digital Investment, Programmatic, Search, Social)
Communication of roles, responsibilities and expectations in an effective manner and clear department RACIs
Creates and manages project timelines and tasks in project management tools such as HIVE and Microsoft Teams.
Develops effective project plans for new implementation and change logs for on-going data and account management
Account Data Ops Leadership
Will be the Data Management lead across several accounts, providing leadership, data management, data accuracy and opportunity identification
Accountable to the team leadership and requirements to drive improvement and growth on the accounts
Working with more junior team members to facilitate the timely delivery of accurate, quality, usable, and accessible data for various performance use cases
SKILLS & EXPERIENCE
Minimum 10 years’ experience in data management, data engineering, data operations and/or business intelligence
Minimum 8 years’ experience in advertising agency
Minimum 8 years’ experience in digital media data (Ad Server, digital, search, social, video, offline, etc.)
Minimum 8 years’ experience in an agile development environment
Minimum 8 years’ experience in management role
Minimum 8 years’ experience in client facing work
Experience managing offshore team a big bonus
Attention to details
Strong verbal and communication skills
Strong organizational and project management skills
Can multi-task effectively
Project scoping experience
Drives adoption, training, and ownership of departmental requirements & projects
TOOLS
Business Intelligence: Advanced Excel (required), Tableau, PowerBI, Datorama, Looker/Looker Studio, Domo, PowerPoint
Data Management & Transformation: ETL Tools (Adverity, Datorama), Alteryx, SQL (preferred), Python (nice to have)
Data Storage/Cloud: Snowflake, AWS (Redshift, S3), Starburst.io, Datorama, Domo
Media Platforms: DCM, DV360, Google Ads, DoubleVerify, IAS, TradeDesk, Facebook, Instagram, Snapchat, Twitter, TikTok, Prisma
Project Management: HIVE, Asana, Smartsheet, Microsoft Teams
Media Planning: MediaTools, Lumina, Hudson (bonus)
Other: Experience with writing business and technical requirements documents; comfort with business rules design and BI tool administration
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- $180,000 - $200,000
To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
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