As partnerships are key to innovation, this person will be a strategic consultant for the client when reviewing their strategy for display and retail search partners. Being a retail leader of the agency team and stewarding the daily client commerce lead relationships. They will forge new paths in working with (and breaking down barriers with) the walled gardens. The candidate will also bring forth thoughts on new ways to measure commerce-based campaigns beyond immediate return on ad spend.
Responsibilities
The candidate has strong data literacy and eagerly stays current on the evolving landscape. They can synthesize knowledge and views across subject matters experts to help develop data strategies and POV’s on emerging platforms.
Lead the strategy and execution of the client’s eCommerce and Shopper (in-store) business
Lead the internal team who will support the execution
Bringing eCommerce & retail experience, working closely client teams to fuel negotiation to get the most effective use of spend
Partner with Strategic Planning teams to deliver holistic, omnichannel brand solutions
Interface with and provide education to clients at all levels and become a subject matter expert on the regulatory aspects of beauty marketing
Define platform standards and share best practices actively in Global community
Integrate with closely with creative and production partners
Collaborate with Marketing Science/measurement Integration
Qualifications
Minimum of 8-10 years total CPG/Media industry experience (eCommerce or traditional)
Proven track record & experience in the eCommerce/retail/shopper space
Preference for knowledge or experience, more importantly interest in the beauty industry
Previous experience working with mass retailer media
Deep interest in understanding the client’s business
Curiosity to identify and deliver “what’s next” for clients – making the future happen now
Strong knowledge of connected commerce operations – inclusive of both brand and performance-based marketing
Aptitude and experience with data and analytics – an ability to understand the language, pull in the right resources as needed, and an eagerness to learn while understanding nuances across countries and targets
Experience leading eretail/ecomm/shopper projects with creative agencies/partners
See the big picture and dive into details as needed
Must have day to day experience with using Excel, Power BI, and Tableau
Preferred experience with Nielsen, IRI, PacVue and Profitero
Hands-on retail media experience
Client facing experience
Bachelor’s degree (preferably in Business, Marketing, or Management & Entrepreneurship)
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This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time.
For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.
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- $150,000 - $160,000 USD
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
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