Responsibilities
Own a named list of retailers across grocery, mass, drug, convenience, specialty, home improvement, and department stores, plus the CPG brands that sell through them, carrying full accountability for new revenue and expansion against an annual number
Break into Tier 1 retail accounts such as Walmart, Target, Kroger, The Home Depot, Walgreens, and Dollar General through outbound prospecting, field events, executive introductions, and the Flowcode install base, keeping every buyer on your named list in contact two to three times a quarter
Sell retail programs, not software: walk into meetings with a pre-built Flowcode experience for that retailer (their brand, their loyalty program, a real store moment) and an ROI case, and ask for the order in the meeting
Build relationships across the retail buying committee: CMOs, heads of loyalty and CRM, retail media network leaders, in-store experience and store operations, shopper marketing, and digital and data leaders
Lead the core RCG use cases: loyalty and app adoption in store, personalized circulars and direct mail, in-store hubs that become sellable retail media inventory, and connected packaging and GS1 2D barcode readiness
Bring retailers and CPG brands into the same program, so one retailer deployment opens co-funded campaigns with the brands on its shelves
Partner with print and production partners and with retail and shopper marketing agencies so Flowcode is built into the circulars, mailers, and packaging they already produce
Work with Flowcode's Studio, Integration Engineering, and Client Success teams to scope and launch each program and connect it to the retailer's CDP, CRM, or loyalty platform, so results show up in the customer's own data
Drive a deliberate land-and-expand motion, turning a single banner, region, or category pilot into an enterprise program across banners, channels, and the full store fleet
Represent Flowcode where retail and CPG marketers gather, including Groceryshop, NRF, Shoptalk, GS1 Connect, and Cannes Lions
Maintain accurate CRM data, forecasting accuracy, and pipeline reporting for executive review
Raise the bar for the broader Go-To-Market team by sharing retail insight, deal strategy, and winning use cases with peers
Qualifications
5+ years of quota-carrying enterprise sales into retailers or consumer brands. We're open to a range of backgrounds, including retail media and commerce media sales, loyalty and CRM platforms, in-store and shopper marketing technology, martech or ad tech, and shopper marketing agency client leadership
Relationships inside the marketing, loyalty, retail media, or store experience organizations of national or regional retailers
Fluency in how retailers make money and spend: retail media network economics, vendor and co-op funding, loyalty program goals, circular and promotional calendars, and how store operations decide what goes on the floor
Proven record of consistently exceeding quota on six-figure deals with multi-stakeholder buying committees, procurement, and legal
Familiarity with connected packaging, GS1 2D barcode standards, or personalized direct mail is a strong plus
A creative, idea-first selling style: comfortable walking into a first meeting with a pre-built Flowcode experience, demoing it live, and editing it in the room when a buyer asks "can it do this?"
AI-native working style: prepares accounts with research agents rather than waiting on a dossier, builds their own analysis and pipeline views, and can point to a process they replaced with AI tooling and the result it produced
Exceptional executive communication and storytelling skills, with the ability to command a room of senior executives and translate technology into business outcomes
Strong strategic, analytical and problem-solving abilities, with a solution-oriented approach to client challenges
Experience in fast-paced, dynamic start-up environment with changing priorities
Proven ability to work effectively within a team, sharing insights and supporting peers to achieve collective goals
Proficiency with CRM software and familiarity with sales engagement tools
Bachelor's degree in Business, Marketing, or a related field, or equivalent practical experience
This is an in-office role at our beautiful office in Soho, NYC.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
A successful candidate's starting pay will be determined based on the role, job-related skills, experience, qualifications, work location, and market conditions.
The current range for this role is up to $180k - $250k OTE plus equity.
