Enable precision targeting: Partner with Revenue Marketing, AE leadership, and SDR leadership to design account and contact targeting strategies that leverage buying signals, intent data, and firmographic filters.
Drive efficiency through automation: Build, maintain, and refine automated workflows and agentic systems to reduce manual effort for outbound teams while increasing speed-to-prospect.
Improve data quality and accessibility: Partner with the GTM Systems team to ensure account and contact data is accurate, deduplicated, and enriched across systems.
Lead experimentation: Evaluate and pilot emerging AI-powered GTM technologies…or build them! Help build the business case for scaling successful tools.
Be the outbound systems expert: Partner with enablement to train and support outbound teams on best practices for leveraging the tech stack to maximize results.
Measure and optimize: Partner with Data Engineering to define and track outbound performance KPIs (e.g., sequence engagement, lead-to-opportunity conversion rates, tool adoption) and make iterative improvements.
Collaborate cross-functionally: Work closely with Ops, Sales, Marketing, and Enablement to align technology capabilities with outbound strategy.
Qualifications
5+ years in GTM Operations, Marketing Operations, or Sales Operations — with hands-on ownership of outbound technology.
Proven track record of implementing and optimizing outbound tech stacks in a B2B SaaS environment.
Deep hands-on experience with GTM technology stacks, including
CRM systems (Salesforce, HubSpot)
Sales engagement tools (Outreach, SalesLoft)
AI-driven prospecting tools (Actively, Clay, ChatGPT API)
Automation platforms (Zapier, Workato, Glean)
Strong project management skills and ability to work cross-functionally.
Comfortable with data hygiene, enrichment, and governance best practices.
Analytical mindset with experience defining and improving KPIs tied to outbound performance.
Preferred: Proficiency in SQL and at least one scripting language (Python, JavaScript)
Benefits
Multiple health/dental coverage options (100% coverage for employee, 50% for family)
Vision insurance
Incentive stock options
401(k) match of 4%
PTO - 4 weeks (increases at year two!)
12 company holidays + 2 floating holidays
Parental leave - birthing parent (16 weeks paid) non-birthing (4 weeks paid)
FSA & HSA options
Short and long term disability (short term 100% paid)
Community service funds
Professional development funds
Wellbeing fund - $150 quarterly
Business expense stipend - $125 quarterly
Mac laptop + new hire equipment stipend
Fully stocked kitchen with tons of drinks & snacks (BHM only)
Remote working friendly since 2012 #LI-Remote
Fleetio provides equal employment opportunities to all employees and applicants and prohibits discrimination and harassment. We celebrate diversity and are committed to creating an inclusive environment for all. All employment is decided on the basis of qualifications, merit and business need.
This application is not intended to and does not create a contract or offer of employment. Employment with Fleetio is at will.
If you have a disability or a special need that requires an accommodation to fill out the online application, please let us know by calling (205) 718-7500.
