Architecting and maintaining identity resolution (IDR) and identity graph solutions, including identity matching logic, resolution accuracy, and data collection strategies that feed a unified, enterprise-wide view of the customer
Embedding AI and agentic capabilities into client marketing and advertising ecosystems, including generative content and personalization, AI assistants/copilots, and next-best-action or agent orchestration, and continuously evaluating emerging tools as the landscape evolves
Advising clients on future-state architecture design, feasibility, level of effort, cost, and the art of the possible, across composable, API-first MarTech and AdTech stacks
Leading technical pre-sales and solutioning (hunter/farmer cycles), translating business and marketing goals into technical designs, estimates, and phased implementation roadmaps
Leading integration and solution delivery across multiple platforms, third-party systems, and client stakeholder groups during technical design and implementation
Building and leading high-performing, cross-functional, geographically distributed teams of architects, engineers, and analysts, and establishing reusable frameworks, accelerators, and playbooks
Evaluating and recommending composable architecture approaches that enable clients to assemble modular, best-of-breed MarTech/AdTech capabilities rather than defaulting to a single monolithic platform
A successful candidate would possess these skills
Genuine curiosity and a pioneer's mindset: energized, not unsettled, by a marketing and advertising technology landscape that is constantly introducing new platforms, tools, and AI capabilities
Ability to work independently and collaborate as part of a team
Effective written and verbal communication skills
Meticulous attention to detail and quality of work product
Ability to build and sustain professional relationships
Ability to lead projects or workstreams
Ability to manage and prioritize multiple tasks in a fast-paced and dynamic environment
Strong interpersonal skills and professional demeanor
Ability to meet deadlines
Ability to provide clear guidance to others
The team
Deloitte's Advertising, Marketing & Commerce team creates content and experiences that inspire action. We design and implement technology platforms for personalized marketing across all digital touchpoints, specializing in customer-centric B2B and B2C solutions. Our in-house agency engages customers throughout their journey, working on projects like AdTech, MarTech, campaign automation, CRM, and lead-to-loyalty orchestration. Join us to drive impactful customer interactions and business growth.
Qualifications
Required
10+ years of hands-on experience across marketing technology and/or advertising technology platforms, including implementation experience with at least two major MarTech or AdTech platforms (e.g., Adobe Experience Cloud, Salesforce Marketing Cloud/Data Cloud, mParticle, Segment, Tealium, or comparable)
7+ years of experience architecting Customer Data Platform (CDP) solutions, including data modeling, identity resolution, audience segmentation, and activation
7+ years of experience with identity resolution (IDR) and identity graph technologies or platforms (e.g., Acxiom, LiveRamp, or similar), including identity matching logic and resolution accuracy
5+ years of experience leading technical pre-sales or solution architecture engagements, including level-of-effort, cost estimation, and roadmap development
5+ years of experience with cloud platforms (AWS, Azure, or GCP) supporting MarTech/AdTech workloads
2+ years of experience with AI/agentic capabilities embedded in MarTech or AdTech platforms (e.g., AI assistants/copilots, generative personalization, agent orchestration)
Ability to travel 50%, on average, based on the work you do and the clients and industries/sectors you serve.
Limited immigration sponsorship may be available.
Preferred
Experience with composable architecture / MACH (Microservices, API-first, Cloud-native, Headless) principles
Working knowledge of the AdTech ecosystem, including ad servers, DSPs/SSPs, programmatic buying, identity/addressability solutions, and measurement and attribution
Adobe Certified Expert/Professional and/or Salesforce certifications spanning CDP, Marketing Cloud, or Agentforce
Experience integrating MarTech platforms with AdTech data, identity, or clean-room solutions (e.g., LiveRamp, The Trade Desk, Google Marketing Platform)
Experience collaborating with identity partners to evolve identity graph coverage and improve enterprise-wide customer data mapping and digital tracking accuracy
A demonstrated track record as an early adopter, piloting new platforms, tools, or AI capabilities ahead of broad market adoption and driving their adoption within teams or client organizations
Experience training or leading offshore or nearshore delivery teams in a Global Delivery model
Programming or scripting experience in Python, SQL, or Java
Bachelor's degree in Computer Science, Information Systems, Marketing Technology, or a related technical field
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $163,400 - $322,100.
You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
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