You will work collaboratively and build trusted relationships with technical and non-technical stakeholders, leading with curiosity and inspiring others to evolve their marketing strategies with AI. The role is consultative: you pair deep Braze core knowledge (Canvas, Catalogs, Content Blocks, Liquid, data ingestion) with understanding marketing strategies and effective applications of BrazeAI.
The role requires travel, up to 25% at peak times, and is based in Austin supporting our AMER region.
ACTIVITIES
Lead customer engagements focused on driving adoption, for example
BrazeAI Workshops: marketers leave with one or two agents built or prototyped and a way to measure their impact
AI Accelerators a 2–6 week engagement with a named objective and weekly working sessions, guiding the customer from use case ideation to the launch and initial impact reporting of the new strategy
AI Diagnostics: assess a customer's messaging program, data, and current BrazeAI use, benchmark their maturity, and deliver 3–5 prioritized actions and a read on readiness for our AI Expert Services add-ons
Demonstrate and document best practices, playbooks and AI solutions recipes to existing customers and key partners.
Work with customers to identify and prioritize use cases that will drive their business goals
Identify technical hurdles for customers looking to adopt BrazeAI, resolve organizational friction to enable decision making to drive adoption
Recommend Professional Services partners for additional or extended support needs, and help transition context and diagnostics to other services teams
Provide thought leadership - internally and externally - on how AI enables marketing teams drive better business outcomes
Collaborate cross-functionally (e.g., account management, customer success, professional services, AI success, product, marketing, learning and communities) to continuously improve Braze's products and externally facing materials
Strong written and verbal English language skills are essential
WHO YOU ARE
Collaborative and trusted: You are experienced working directly with enterprise customers and develop strong, consultative relationships. You lead with curiosity and have deep empathy for customers. You have a demonstrated track record of persuading others and influencing without owning the account
An engaging facilitator: You have had experience running workshops, hackathons, enablement programs, or embedded consulting engagements. You are an enthusiastic presenter who can run a room of marketers with very different skill levels and have them building within the hour. You’re able to adapt your message to marketers vs executives on their road to AI adoption
Experienced: You have 4+ years in a customer-facing technical role such as solutions consulting, sales engineering, technical account management, customer success, or marketing technology consulting
Braze-savvy: You have worked with Braze enough to look at a Canvas, a Catalog, or a whole strategy and be able to determine opportunities with BrazeAI that would improve business outcomes
Intellectual curiosity and fluency in Applied AI: You understand how generative AI and agents apply to marketing, including prompt design, guardrails, evaluation, testing and optimization. You have experience with MCP, LLM tooling, or building skills and templates for AI assistants
Value-driven: You are able to build business cases and/or measure ROI on AI investments particularly for a credit consumption model.
Mar-tech savvy: You understand the marketing technology ecosystem and can develop a perspective on the most effective ways to structure a customer's solution, with domain knowledge in two or more of: AI and LLMs, SaaS, marketing automation, marketing analytics, APIs, SQL and Liquid, or mobile
Structured and organized: You can take initiative to structure a working plan, clearly define objectives, prioritize activities across multiple engagements at one time and you’re comfortable building process while doing the work
A problem solver: You are able to break a complex problem into components and collaborate with the right people to efficiently get to a solution
NICE TO HAVE
Hands-on time with Agent Console, Operator, Decisioning Studio, or Content Optimizer;
Depth in a vertical we sell into heavily, such as retail and eCommerce, QSR, gaming, media, or financial services, to help identify use cases
For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $103,000 and $147,000/year, with an expected On Target Earnings (OTE) between $121,000 and $173,000/year (including bonus or commission).Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, this role qualifies for a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that you will own a piece of our company.
#LI-Hybrid
WHAT WE OFFER
Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country at here. More details on benefits plans will be provided if you receive an offer of employment.
From offering comprehensive benefits to fostering hybrid ways of working, we've got you covered so you can prioritize work-life harmony. Braze offers benefits such as:
Competitive compensation that may include equity
Retirement and Employee Stock Purchase Plans
Flexible paid time off
Comprehensive benefit plans covering medical, dental, vision, life, and disability
Family services that include fertility benefits and equal paid parental leave
Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
A curated in-office employee experience, designed to foster community, team connections, and innovation
Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching
Employee Resource Groups that provide supportive communities within Braze
Collaborative, transparent, and fun culture recognized as a Great Place to Work®
ABOUT BRAZE
Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging™ Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses. Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement. From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1:1 personalized experiences.
The company has repeatedly been recognized as a Leader in marketing technology by industry analysts, and was voted a G2 “Best of Marketing and Digital Advertising Software Product” in 2025.
Braze was also named a 2025 Best Companies To Work For by U.S. News and World Report, a 2025 America’s Greatest Companies by Newsweek, and a 2025 Fortune Best Workplace in Technology™ by Great Place To Work®, among other accolades. Braze is also proudly certified as a Great Place to Work® in the U.S., the UK, Australia, and Singapore.
The company is headquartered in New York with offices in Austin, Berlin, Bucharest, Chicago, Dubai, Jakarta, London, Paris, San Francisco, São Paulo, Singapore, Seoul, Sydney and Tokyo.
BRAZE IS AN EQUAL OPPORTUNITY EMPLOYER
At Braze, we strive to create equitable growth and opportunities inside and outside the organization.
Building meaningful connections is at the heart of everything we do, and that includes our recruiting practices. We're committed to offering all candidates a fair, accessible, and inclusive experience – regardless of age, color, disability, gender identity, marital status, maternity, national origin, pregnancy, race, religion, sex, sexual orientation, or status as a protected veteran. When applying and interviewing with Braze, we want you to feel comfortable showcasing what makes you you.
We know that sometimes different circumstances can lead talented people to hesitate to apply for a role unless they meet 100% of the criteria. If this sounds familiar, we encourage you to apply, as we’d love to meet you
OUR AI-POWERED BRAZE RECRUITMENT PROCESS
At Braze, we’re committed to a fair and transparent candidate experience. To help our recruitment teams focus on what matters most — the person behind each application — we use AI-assisted tools at certain stages of our recruitment process.
This includes using AI to analyze the experience, skills and qualifications in your application materials to help with screening and prioritizing candidates. Such screening may amount to a form of solely automated decision-making. We also use AI for administrative support, like scheduling and recording interviews and summarizing interview notes. Our recruiting teams remain responsible for all hiring decisions and are involved throughout the process.
Depending on where you are located, you may have certain rights available to you in relation to Braze’s use of AI:
To opt out of AI-assisted review of your application, please click the “Learn More” at the end of the application form below and follow the instructions before submitting your application. Please note, if you apply to multiple roles at Braze, you will need to opt out in relation to each application.
To exercise other types of rights, such as rights to request further information about how AI is used in our recruitment process, to request a retroactive manual review of any decision made or to contest a decision, please contact us at talentdata.privacy@braze.com.
Please contact us at talentdata.privacy@braze.com with any questions. To find out more about our hiring process, check out this page.
Notice Regarding Automated Employment Decision Tool (NYC Local Law 144)
Our use of AI during the application review process may include the use of automated employment decision tools. Pursuant to New York City Local Law 144, for roles based in New York City, or if you reside in New York City, you have the right to request an alternative selection process or a reasonable accommodation instead of AI-assisted review.
To opt out of AI-assisted review of your application, please click the “Learn More” button below and follow the instructions before submitting your application. Please note, if you apply to multiple roles at Braze, you will need to opt out in relation to each application. Please submit any other request to our Talent Acquisition team at talentdata.privacy@braze.com promptly after applying. Summaries of the most recent bias audit results for such tools are available here.
Please see our Candidate Privacy Policy for more information on how Braze processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise any privacy rights.
