Be a translator of data and ideas between the client and internal teams; Listen to client, hear them and anticipate their needs.
Forecast audience and campaign performance benchmarks to provide optimization diagnostics.
Manage and mentor small team of junior analysts, ensuring best practices in data analysis, reporting, and storytelling.
Comfortable developing business relationships with AdTech partners to manage and source data.
Comfortable working with and delivering concrete requirements to reporting & engineering team that will enable reporting-ready data & deliverables.
Stay up to date with emerging trends in media analytics, measurement technologies, and industry benchmarks.
Desired Skills & Experience
Bachelors/Masters degree in Quantitative / Science field or 4+ years’ experience in an analytical field
Media/marketing experience strongly preferred
Robust knowledge of digital media metrics, attribution models, and performance tracking methodologies across all channels display, video, search, social, retail, etc.
Excellent analytical and problem-solving skills, with the ability to translate complex data into actionable insights.
Refined client-facing skills with the ability to work well up and down the command chain within an agency organization.
Exceptional written, oral, and data visualization communication abilities as well as proactive and thoughtful management of agency client-group priorities.
Strong proficiency with big data/could platforms (AWS, BigQuery, Snowflake) and excel.
Expertise with data analysis and visualization tools such as Tableau, Power BI, or Superset.
Experience with Brand Lift Surveying, Cross-Media Measurement Solutions, Circana, Dynata, DISQO, etc.
Experience with SQL, Python, or R is a plus.
Compensation
The annual gross base salary range is $70,000 - $125,000 USD. This range represents the anticipated target salary range for this position. Actual salaries will vary based on a candidate’s qualifications, skills, and geographic location. Salary is one component of BarkleyOKRP's total compensation package, which includes multiple health insurance options, flexible PTO, life insurance, and 401K.
BarkleyOKRP’s Commitment to Diversity, Equity, Inclusion + Belonging
At BarkleyOKRP, DEI+B drives work that matters. We believe people and creativity are made of the same substance, and when every perspective is valued, the impact is stronger. We build belonging as a business strategy, power inclusive creativity that delivers measurable results, and hold ourselves accountable as a B Corp committed to progress over performative intent. When people are valued, the work carries greater impact.
