You're a generalist and an athlete — someone who wears multiple hats and thrives in a fast-moving environment. You have a passion for data-driven results, a spirit that anything is possible, and an unapologetic focus on the customer. You thrive in a highly collaborative environment where people are driven, enthusiastic, and not afraid to take risks. Your mission (and ours) is unique: fill hearts, minds, and souls with premium audio content that entertains, informs, and enriches.
As a Creator Marketing Manager, you will...
Define and deeply understand Audible's target audiences — both consumers and creators — and champion their needs throughout the organization
Craft compelling product stories and messaging for existing and prospective customers by creating clear and consistent propositions articulated through effective messaging
Run integrated, multi-channel campaigns with ownership across paid media, editorial content, email, social, SEO, and other touchpoints — ensuring consistent messaging and coordinated timing
Design and optimize lifecycle email marketing programs — including welcome, onboarding, activation, and re-engagement journeys — that move creators through the funnel and drive long-term retention
Partner with Product teams to understand the product story and translate it for external audiences — developing positioning and messaging that drives awareness, demand, and adoption
Drive business case development, bringing together customer insights, research, financial data, and analytics to develop a perspective on revenue and profitability potential for new-to-market initiatives
Partner with Finance, Analytics, and Data Science to define, measure, and report on success and opportunity areas
Communicate marketing plans and campaign performance to stakeholders and leadership
ABOUT AUDIBLE
Audible is the leading producer and provider of audio storytelling. We spark listeners’ imaginations, offering immersive, cinematic experiences full of inspiration and insight to enrich our customers daily lives. We are a global company with an entrepreneurial spirit. We are dreamers and inventors who are passionate about the positive impact Audible can make for our customers and our neighbors. This spirit courses throughout Audible, supporting a culture of creativity and inclusion built on our People Principles and our mission to build more equitable communities in the cities we call home.