About the role – We are seeking a motivated Public Relations Specialist to support our communications team in building media relationships, drafting press releases, and managing social‑media channels. This entry‑level position offers hands‑on experience in shaping brand narratives and amplifying our story across multiple platforms.
Key responsibilities
Develop and maintain relationships with journalists, editors, and influencers to secure coverage.
Write, edit, and distribute press releases, media advisories, and pitch letters.
Coordinate media interviews and press events, ensuring timely follow‑up.
Manage day‑to‑day social‑media content calendars, monitoring engagement and trends.
Create compelling copy for blogs, newsletters, and promotional materials.
Track and report on media coverage, PR metrics, and social‑media performance.
Assist senior PR staff with crisis communications and messaging strategies.
Required qualifications
0–1 year of experience in public relations, communications, or related field.
Strong writing and editing skills with a keen eye for detail.
Familiarity with media outreach tools and press release distribution platforms.
Proficiency in managing social‑media accounts (e.g., LinkedIn, Twitter, Instagram).
Excellent interpersonal skills and ability to work collaboratively.
Basic understanding of PR metrics and reporting.
Nice to have
Experience with media monitoring services (e.g., Cision, Meltwater).
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Knowledge of SEO best practices for copywriting.
Graphic design basics (e.g., Canva, Adobe Spark) for social content.
Previous internship or project work in a fast‑paced agency environment.
