Adidas
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To drive profitable and sustainable market share growth within assigned Key Accounts across CIS countries and all targeted product categories and concepts while respecting the adidas Group brand image
To drive sell through within Key Accounts
To passionately support the KAM organization in identifying, developing and implementing strategies for the profitable growth of the adidas Group Brands
To represent the assigned account(s) and category(s) internally as an ‘ambassador’ towards all functions and vice versa and help manage all interfaces
To develop and implement the overall strategy for the key account portfolio based on global and Market strategies jointly with the Senior KAM and get sign off from Director KA
To ensure the KA organization is applying available adidas Group standards and best practices in daily work
To ensure the best possible Net Sales result by setting clear targets and action points; constant tracking of results; analysis of risks & new business opportunities
Build Strategic Account Plans and Account Marketing Plans and present to Director KA
To measure progress on defined KPIs and monitor all reports
To monitor and report on customers and competitors sell-through and activities, and propose/initiate/take actions
To manage the account during sell-in meetings (range presentation) in collaboration with Brand and agree on sell-out support to grow the accounts
To monitor sell-out and the order book continuously and ensure on-time deliveries and proper replenishment; make sure that account marketing activation is linked for better sell-out instore
To formulate trade investments (TI) and discuss accordingly with the key accounts; and frequent tracking of performance against different TI buckets.
Make recommendations to the Key Account Director on commercial opportunities at Market level on factual analysis, trends and needs
Sales Data analysis, sell through, product replenishment, comp growth, store by store analysis where relevant
Adhere to Global standards in collaboration with relevant support functions, customer service, trade marketing, account marketing, visual merchandising, training, and other related activities, and monitor/evaluate established processes to guarantee full compliance
To visit customers and relevant markets/doors/.Com sites, regularly respecting the store visit checklist/guidelines and conducting the store audits, ensuring continuous improvement of the store/site audit results
To ensure customer compliance with wholesale agreements
Emerging Markets: Centre of Excellence (CoE) Wholesale
Market: Business Units, CTC, Customer Service, Sales Coordination, Business Development, Credit Controlling, Planning, and SCM
Responsible for the commercial success (sales) of assigned Key account
Responsible for Key Account Standards, order process management, financial reporting and KPI monitoring
Responsible internally as the ‘ambassador’ for assigned accounts
KPI’s
Net Sales
Standard Margin
Profitability
OB Conversion
Bugdets
Range Efficiency
Sell out
Analytics: ability to analyse data to improve strategic decision making and implementation
Proven experience in Planning, Selling, Account Managment and Negotiating
Strong communication skills: written, oral and presentation
Strong cross functional experience across marketing and sales
Strategy: ability to understand and implement strategy
University degree relevant to industry experience
Minimum 4 years of sales experience within large sales organizations, in sports/ /fashion or FMCG
Exposure: Sports, Marketing, Supply Chain
IT skills: Advanced MS Office Skills
Languages: Upper -intermediate level
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
COURAGE: Speak up when you see an opportunity; step up when you see a need..
OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.
Culture Starts With People, It Starts With You –
By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.
Manager Sales Export
Sales
Almaty
ALA
KZ
Full time
549423
Nov 11, 2026
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