3. Contribute offer strategy in bidding, channels, partnership, specification, commercial policy, sales performance
Target
1. Support strategic marketing manager on DOE
2. Achieve product marketing targets and budgets in assigned product line, and business plan for achieving the target is necessary
Marketing intelligence
1. Highly specialized observing market dynamics and competition. Operational excellence in 4P marketing approaches.
2. Conduct competition analysis on overall market, specific segments and competitors/ players
3. Support MI team for MDS reports, etc.
Promotion
1. New offer ramp-up, launching and promotion efforts to contribute to growth
2. Efficiently support/training/promote assigned product and product strategy to product promotion team in PMD, EP sales team
Product
1. Operational excellence in 4P marketing approaches.
2. Drive feedback offer requirement from demand side to improve offer competitiveness to achieve growth target
Qualifications for the role
Minimum of bachelor’s degree in engineering is required
Master’s degree is plus
Excellent presentation skills
Good English written and oral communication skills required
Minimum of 5 years of MV Products are preferred
Prior technical training or presentation experience
Very good knowledge and understanding of MV switchgear product
PC skills, good command of Microsoft Office
More about us
Electrification provides leading electrical distribution and management technologies, solutions and services to electrify the world in a safe, smart and sustainable way. The portfolio includes medium- and low-voltage electrical components, switchgear, digital devices, enclosures, and circuit breakers, among others. With our products, solutions and services, we collaborate with customers to improve power delivery and security, enhance energy management, efficiency and operational reliability, as we seek to achieve a low carbon society. go.abb/electrification.
We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.